What Social Media is and why you should care!
Social Media Sites are where the people are, that is where they hang out.
Social media is now a part of the social fabric of human societies.
Did you know that there are now social media networks larger that some countries populations?
There are niche social sites for just about anyone today.
Looking to connect with a group? …what are you into? Sharing photos, dating, videos, business, sports and it goes on and on.
To be able to reach out to these groups and to get valuable feedback from them you need to have a Social Media presence that is maintained and structured.

Social Media Strategy
Make it an ongoing regime on any facet of Social Websites to ask your readers if they liked your publication and what else they would like to know about.
Once they inform you of what they want… give it to them.
If you are not the authority in the subject area your readers are asking about, do the research…research the research and you will be amazed at how fast you will become the expert!
If you follow this process, because of the internet, you can become an expert in most things within 2 months.
Writing blogs, articles and reviews will accelerate your learning curve and also the “writing” process.
Your target audience actually wants to hear from you so reach out to them. Your audience is surfing the web anyway, so find more of your audience and invite them to join your list(s).
The best way create a great mailing list is the double opt-in page; however you may wish to start by using a blog. Make sure you have an optin box for them to use.
Once you begin speaking/writing about your niche through blogs, articles and reviews, you will be surprised at how many people will find you through Social Media.
Remember, Keywords are the key to success.
Be sure to find and use the right ones your market will understand. If you speak the same language then good things happen!
As your audience develops have a plan to monetize your knowledge and skill bases.
Keywords are a major priority from the start.
Never forget that if you want to make profit via the Social Site platforms and use of them…somebody must buy something directly from you or your affiliate link.
Bear this in mind as you make recommendations regarding affiliate offers or if you create your own products.
When you combine Social Media advertising with content marketing be sure to think about your topic(s), your target audience and why you want them to come to your website and buy your products and/or services.